ZOMOZ Mezcal: Our Spirit

November 8, 2023

The spirit of a mezcal artesanal. 

LUTCH recently celebrated the official launch of a brand film for hand-crafted and Mexican-made mezcal, Zomoz. Directed and shot by Christian Weber the film is an homage to the traditions and culture that surround mezcal as well as the Mexican spirit that birthed it. The score and sound design were composed by Elliott Beenk. Anthony Gaddis edited the film and Jon Lutjens contributed 3D elements and vfx. Watch the film here.

Mac Miller: ‘Swimming’ 5-year Anniversary

August 10, 2023

Watch the videos created for the 5-year anniversary of the release of Mac Miller’s album ‘Swimming.’ 

LUTCH recently completed work on videos for 10 of the tracks on the album ‘Swimming.’ Collaborating with directors Anthony Gaddis & Eric Tilford we dove into a wide range of mediums and workflows to bring new visuals for Mac’s iconic record. The entire album was presented in Dolby Atmos on August 3rd at the Los Angeles Dolby Screening Room. You can watch the full playlist here.

Stay tuned for more updates and in the meantime, let us know how we can help with your next project!

LUTCH Brand Launch

April 25, 2023

Lutjens Animation is now LUTCH 

LUTCH is a full-service creative studio operating at the intersection of Art & Technology. We're the same great team with the same dedication to bringing your ideas to life. Please update your records with our new website: LUTCH.tv and our new email addresses:  Jon@LUTCH.tv & Anthony@LUTCH.tv

We have over 20 years experience working with many of the world's top ad agencies, brands, and record labels. We'd love to work with you.


XFL Shop.com

March 7, 2023

View our recently completed broadcast & in-stadium spot for the newly launched XFL.

Under new ownership by Dwayne Johnson and Dany Garcia, the XFL football league launched last month after being shuttered by Covid in 2020.
They tasked us with driving fans to their well stocked on-line merch store shop.xfl.com. LUTJENS ANIMATION  provided a start-to-finish solution, including writing, design, animation and musical score.

See the final product here, and during the next XFL broadcasts this Saturday and Sunday, March 11&12.

Somethin’ Real

February 02, 2023

Jon Lutjens talks about the making of ‘Therapy Pt. 2,’ a musical collaboration between the late Mac Miller and Robert Glasper.

A reflection of the friendship and musical gifts shared by Miller and Glasper, the track was released on Glasper’s latest album Black Radio III: Supreme Edition,” and the video features Miller rapping joyfully among the stars backed by an eclectic parade of 3D elements.

Anthony Gaddis & Eric Tilford directed the video, adding to their long list of previous collaborations with Miller, including videos for tracks on “Circles,”Swimming,”Self Care,” “Come Back to Earthand the posthumous “Good News.

We talked with 3D Artist and Animator Jon Lutjens, who used Cinema 4D, Octane and After Effects for the video, which came together in just nine days...

Check out the complete interview on Maxon.net here
Thursday Oct 13 2022